The Podcast Project


UPDATE: Due to the popularity of this series, I'm talking to new folks. They will be added to the Soundcloud playlist above as I publish them. You can always subscribe to the podcast to get the latest installment. 

The project:

The above podcast is a compilation told in story format as a companion to this post I did for Forbes. I also have individual podcasts with links below to each of the people included in the 'podumentary' compilation. You can download this podcast or get this and other podcasts by subscribing @ iTunesSoundcloudStitcher Radio or RSS.   

And the reasons for these podcasts?

The conversations here were used for a feature post I did for Forbes, which was published on April 4, 2013.

No, but really, why did you talk to all these people? 

As a market analyst who has made a living writing about digital media for the past decade, I recently became intrigued with the podcast market. 

Part of the reason was I had started my own podcast a few months ago, which I had decided to do as part of an open-lab model of market research where I share some of the conversations I'm having with executives. 

But my interest was also piqued by the answers I got when I asked media executives about the podcast and its place in the broader media landscape. I found I got variety of opinions, some of which were at odds with the seeming emergence of a maturing industry and a rising number of new media entities seemingly making a business of the podcast.

So like the analyst I am, I decided to dive in a little deeper and have some conversations some people in the podcast industry, both in front of the mic and behind it.

Lastly: Please subscribe to the NextMarket podcast if you like what I've done. You can pick your app/service here. And thanks for listening!