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The NextMarket Report — Simplisafe

The Great Slow Motion Market Disruption in Home Security

Mike Wolf DIY Security Frontpoint Icontrol Monitronics Security Simplisafe

This past week, a little known DIY security company Korner got a funding round, underscoring the growing interest among angels and VCs in a trend I’ve been writing about for over the past year, that of the reinvention of the home security business.But while much of the focus is on these newer “security light” solutions that are based on low-cost DIY smart home hardware, the actual reinvention of the home security market has been happening, in slow motion, for some time.In fact, the traditional model has been under attack for close to a decade from companies like and Icontrol, who power...

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