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The NextMarket Report — Williams-Sonoma

How to Sell The Smart Kitchen (or Smart Home) At Retail

Mike Wolf Amazon Retail Smart Kitchen Smart Kitchen Summit Williams-Sonoma

One of the best panels from the Smart Kitchen Summit last week was one featuring the President of Williams-Sonoma, Janet Hayes, and the GM of Home Improvement (which includes kitchen and smart home products), Matt Furlong. The observations about how important it is to consider the end-user, including needs of various types of users in the home - including children - were really good. I'll probably feature more videos in coming weeks, but thought I'd start with this one since it is so applicable to the broader smart home space.  If you want to watch more videos from the Summit...

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