SEATTLE--(BUSINESS WIRE)--- The connected TV apps and services market is expected to explode in the next five years as new app frameworks in smart TVs, net-tops (i.e. Apple TV, Roku), Blu-ray devices and game consoles serve as the foundation for a new TV app economy. NextMarket Insights forecasts the US TV app economy to reach $14 billion by 2017, up from under $4.5 billion in 2012. “Market growth will be driven by a number of monetization models,” says Michael Wolf, Chief Analyst for NextMarket Insights. “The growth of app-delivered subscriptions, virtual pay-TV bundles, advertising, premium apps, in-app purchases, transactional content and...

Edmonds, WA - May 10, 2013 - While it's well known women and men often differ in the types of TV entertainment they prefer to watch, are there any differences in how the two genders use online video content? Yes, but not where you might think. According to a just-finished survey by NextMarket Insights of 1800 online video TV consumers, while both genders tend to watch online video in about equal measures (35% of both genders watch online video five of more times per week) and are both equally dedicated to cutting the cord (11% of male and 12% of female...

Edmonds, WA - February 12, 2013 - The connected living room is expected to change significantly in coming years, as the number of devices with high-speed interfaces and modern software frameworks explodes.  An important driver for the evolution of the connected living room is second-screen interaction with the TV, and two technologies for connecting second screen devices - Miracast and DIAL - will see substantial adoption by display manufacturers by 2017. NextMarket Insights forecasts display device shipments with both technologies on board to grow from 7 million in 2013 to 129 million by the end of 2017. Figure 1: Miracast and...

Edmonds, WA - January 24, 2013 - According to the survey findings, e-book reading consumers aged 18-29 are two times more likely to use social media for book discovery than those aged 45-60, and over three times more likely as those aged over 60.

Edmonds, WA - January 15, 2013 - As more consumers across all age segments transition from physical to digital books and tablet adoption continues to climb, a resulting surge in the growth of multi-e-reader households has taken hold according to new research from NextMarket Insights. Results from a US survey conducted at the end of 2012 show approximately half of all e-reading households have more than one e-reading device (including both dedicated e-readers and tablets) and over 17% have three or more e-reading devices.  "Many households that purchased a dedicated e-reader in the last few years have now also have acquired...